SAN DIEGO - DECEMBER 30, 2025

GOVX Partners with ASPCA and Manly Bands to Raise Over $60,800 for the National Law Enforcement Officers Memorial Fund and Concerns of Police Survivors (C.O.P.S.)

“GOVX remains one of the longest and strongest supporters of the men and women who work in law enforcement, and we are both honored and humbled by our continued partnership over many years.”

-Bill Alexander, CEO, National Law Enforcement Officers Memorial Fund

GOVX, the online shopping platform exclusively for current and former military, first responders, emergency medical professionals, and other government personnel is honored to announce its most recent monthly donation through the GOVX Gives Back program. This latest donation – $60,847.00 – was provided to the first responder non-profits the National Law Enforcement Officers Memorial Fund and Concerns of Police Survivors (C.O.P.S.). Generated by the support of the GOVX community, this donation was the product of multi-pronged effort combining proceeds of $35,847.00 from orders placed through GOVX.com, and generous supplementary donation matches of $15,000 from ASPCA, the animal welfare organization, and $10,000 from Manly Bands, the industry-leading accessories brand.

The mission of the National Law Enforcement Officers Memorial Fund is to honor the role of law enforcement in service to society, by recognizing the sacrifices and valor, educating the community, and making it safer for those who serve. In addition to their work the law enforcement community, they also maintain the National Law Enforcement Officers Memorial in Washington DC — the nation’s monument to law enforcement officers killed in the line of duty, organize the National Police Week observance and candlelight vigil each May, and serve as the leading source of data and information regarding officer fatality trends and issues.

“GOVX remains one of the longest and strongest supporters of the men and women who work in law enforcement, and we are both honored and humbled by our continued partnership over many years,” said Bill Alexander, CEO, National Law Enforcement Officers Memorial Fund. “The invaluable support from GOVX helps us to fulfill our mission to honor our fallen heroes, tell the story of American law enforcement, and make it safer for those still serving.”

C.O.P.S. provides training to law enforcement agencies on survivor victimization issues and educates the public on the need to support the law enforcement profession and its survivors. The organization’s initiative is to rebuild the lives of survivors and co-workers affected by line-of-duty deaths, through partnerships with law enforcement and the community.

“C.O.P.S. is beyond grateful for the support of GOVX, and for the people who purchased from GOVX knowing they would be supporting us and our partners at the National Law Enforcement Officers Memorial Fund," said Dianne Bernhard, C.O.P.S. Executive Director. "The funds raised will go towards C.O.P.S. growing survivor weekends, camps, scholarships, counseling, and our wellness and trauma trainings for law enforcement. Now serving over 87,000 survivors nationwide, we thank GOVX for being a part of the growing need to rebuild shattered lives.”

GOVX is committed to continuing to support the men and women of law enforcement and their families

“Law enforcement is more than a profession, it’s a foundational pillar of American society,” said Alan Cole, GOVX CEO. “The support generated is necessary in ensuring that this community feels the full weight of our gratitude and respect. We don't just want to honor the badge, we want to support the human beings behind it.”

About GovX

GOVX is dedicated to serving those who serve our country and communities – military service members, first responders, law enforcement officers, emergency medical professionals, and other government service personnel. With a customizable suite of solutions, GOVX provides leading brands who share in this mission with a unique opportunity to support this deserving audience. Through the flagship marketplace, GOVX.com, brands can authentically reach a growing community of 11M+ members with their own storefront. More than 2K trusted brands currently have a storefront on GOVX.com, offering unbeatable deals to those who serve.

With the proprietary verification app, GOVX ID, brands can easily enable service member discounts within the checkout flow of their own sites. More than 5K brands currently utilize GOVX ID technology to honor service members. By leveraging GOVX marketing services solutions, brands can effectively amplify their products or services within an engaged and exclusive community and reinforce their support for Americans who make a difference. In addition to providing unmatched value to those who serve, GOVX also donates a portion of every order to non-profits who serve the military and first responder community. To date, over $2.5M has been donated through the GOVX Gives Back initiative. For more information, visit https://www.govx.com.

ABOUT THE NATIONAL LAW ENFORCEMENT OFFICERS MEMORIAL FUND

The mission of the National Law Enforcement Officers Memorial Fund is to tell the story of American law enforcement, honor the fallen, and make it safer for those who serve. Our vision is to inspire all citizens to value law enforcement and the vital role it plays in our society. To learn more or make a donation, visit https://nleomf.org.

ABOUT CONCERNS OF POLICE SURVIVORS (C.O.P.S.)

Organized in 1984, Concerns of Police Survivors (C.O.P.S.) provides resources to assist in the rebuilding of the lives of surviving families and affected co-workers of law enforcement officers killed in the line of duty as determined by federal criteria. Furthermore, C.O.P.S. provides training to law enforcement agencies on survivor victimization issues and educates the public on the need to support the law enforcement profession and its survivors. To learn more, visit https://www.concernsofpolicesurvivors.org.

ABOUT ASPCA

Founded in 1866, the ASPCA® (The American Society for the Prevention of Cruelty to Animals®) was the first animal welfare organization in North America and serves as the nation’s leading voice for animals. More than two million supporters strong, the ASPCA’s mission is to provide effective means for the prevention of cruelty to animals throughout the United States. As a 501(c)(3) not-for-profit corporation, the ASPCA is a national leader in animal rescue, protection, and placement, working with local shelters and law enforcement to save lives and drive legislative change that protects animals’ welfare. For more information, please visit https://www.aspca.org.

ABOUT MANLY BANDS

Manly Bands, founded in 2016, is a leading online retailer of men’s wedding rings, known for bold, unique designs using materials like meteorite, whiskey barrel wood, and dinosaur bone. They offer officially licensed collections from brands like Jack Daniel’s and Lord of the Rings, emphasizing craftsmanship and authenticity. To learn more or shop their products, visit https://manlybands.com.

CHRIS BOHNERT - CPO

Chris joined GOVX in 2015, bringing more than 15 years of product, marketing and general management experience in the consumer internet space. As head of Product at GOVX, Chris leads product management, design and business intelligence for the entire product portfolio.

Chris began his career at Active Network in 2002 and helped grow the company from start-up to a successful IPO in 2011. During his time at Active Network, Chris managed several teams and product-lines, including the flagship media property, Active.com and the eCommerce division.

In 2012, Chris joined Takelessons, an online education marketplace matching students with qualified teachers. As VP of Product and Technology, he led a cross-functional team, including engineering, product management and design.

Chris earned a BA from the University of Arizona and an MBA from San Diego State University.

ADAM HOMZE - VP ENGINEERING

Adam joined GOVX in 2014 as the Vice President of Software Development and is responsible for leading the software development group, how our applications are built, and scaling the GOVX tech stack.

Since 2005, Adam has actively participated in the growth phase of several startups; holding multiple technical and leadership positions. Over that time, he has developed a wide range of skills to tackle the challenges inherent in building technology companies.

Adam earned a B.S. in Computer Science from the University of California, San Diego.

AARON PELANDER - CHIEF BRAND OFFICER

As the leader of the Brand Marketing team at GOVX, Aaron is responsible for crafting and executing a comprehensive brand strategy that supports GOVX’s business goals and mission. Working closely with the wider marketing and creative teams, Aaron brings the GOVX identity to life through creative storytelling, consistent brand messaging, strategic marketing channel investments, impactful partnerships and sponsorships, and alignment with key non-profit organizations, all aimed at increasing GOVX brand awareness and recall.

Before joining GOVX in 2014, Aaron held senior marketing and management roles at the Active Network and Provide Commerce. He earned his bachelor’s degree at the University of Arizona and his MBA from San Diego State University.

CAROL SCHNUGG - CFO

Carol serves as Chief Financial Officer for GOVX and oversees all financial, accounting and administrative matters for the Company as well as negotiating and administrating Brand-Partners’ wholesale pricing. Prior to joining GOVX, she served as Controller for Billabong’s Sector 9 company, where she oversaw its acquisition by Billabong and was recruited to oversee all financial and accounting matters along with managing its e-commerce site.

Carol previously owned and operated her own accounting and tax practice and was an accountant with Deloitte & Touche.

Carol received a B.S. in finance from San Diego State University and is a Certified Public Accountant.

ALAN COLE - CEO/PRESIDENT

Alan began his career as co-founder and President of DELTYME Corporation, a San Diego-based web services firm working with national clients including Target, Cisco Systems, Costco and Garden Fresh.

After stepping away from an operating role at DELTYME, Alan attended business school at the University of Texas with a focus on entrepreneurial management. During his time in Austin he took on due diligence responsibilities at Gefinor Ventures (an early stage venture firm) and worked in marketing and business development roles in several Austin-area startups including Convio and Metreos.

Alan ultimately moved back to San Diego to join Active Network, where he held executive responsibility for the company's $50M Media + Marketing division. After six years with Active Network, Alan moved on to serve as COO of TakeLessons, an online education marketplace connecting students with qualified teachers. In late 2016, Alan joined GOVX as CEO.

Alan holds a Bachelor of Science Degree from Santa Clara University and an MBA from the University of Texas at Austin.